Data 360 | Formerly Data Cloud
Data 360 is Salesforce’s hyperscale data platform that unifies data from across your organisation to create a single, real-time Customer 360 profile. It ingests and harmonises data from CRM, marketing platforms, data warehouses, and external systems, then resolves identities, enforces governance, and activates insights across Salesforce applications and other channels. With support for streaming data, AI, and both low-code and pro-code tools, Data Cloud breaks down data silos, enables personalisation at scale, and powers Agentforce, analytics, and automation with trusted, actionable data.
Data 360 Key Features
- Data Ingestion and Pre-built Connectors
- Data Lake Objects and Data Spaces
- Customer 360 Data Model and Data Model Objects
- Identity Resolution and Golden Record
- Segmentation and Audience Builder
- Real-Time Data Streaming and Customer Graph
- Data Activation to Salesforce and External Targets
- Zero-Copy/External Data Federation to Warehouses
- Governance, Security, and Compliance Controls
- Low-Code and Pro-Code Tools for Data Pipelines and Automation
Why Choose OM Soft?
Single, Trusted Customer 360
We unify data across Salesforce, external systems, and channels to deliver a real-time, governed Customer 360 you can trust for every interaction.
Personalisation That Drives Results
Activate insights across marketing, sales, service, and Agentforce to deliver relevant, consistent experiences at scale—powered by AI and automation.
Faster Time to Value
Our proven accelerators, best-practice architecture, and agile delivery approach reduce complexity and deliver measurable outcomes faster.
Proven Salesforce Data Cloud Expertise
With deep platform knowledge and a business-first mindset, we design solutions that scale, comply, and evolve with your organisation.
Contact us today to unify your data, personalise at scale,
and drive growth